15 Great Examples of New Generic Top Level Domain Use
New gTLDs are being used creatively by businesses worldwide. Here are 15 excellent examples of companies and brands leveraging new domain extensions in ways that go beyond simply replacing .com.
November 8, 2018 · 5 min read
The introduction of new generic top-level domains beginning in 2014 opened a massive expansion of the internet's address space. Rather than being confined to .com, .net, and .org, businesses and individuals now have hundreds of extensions to choose from - including .io, .tech, .ai, .design, .app, and many more. The best use cases go beyond simply using a new extension as an alternative to .com - they use the extension as an integral part of the brand identity or messaging strategy.
15 Standout Examples of Creative New gTLD Domain Deployment
Here are 15 compelling examples of creative new gTLD use: Dev.to (developer community), Product.hunt, F.lux (lighting app), Zoom.us, Angel.co (AngelList), Buffer.com (social media management), Medium.com, Crypto.com, Hire.technology, Voice.company, Open.finance, Remote.work, Digital.agency, Start.vc, and Health.care. Each of these demonstrates how the right extension can make a domain name more meaningful, more brandable, and more directly communicative of what the entity does than a generic .com alternative. The market is still developing, but these examples show the genuine creative potential of new gTLDs.
Written by
Jason FranklinForward Thinker. Servant Leader. Technology Enthusiast. Technology leader and community builder based in Texas.
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